Leak 1
They search your name. The OTA buys it first.
Type your own hotel into Google: the first result is usually an OTA ad — paid with the margin you gave them. The guest clicks it, books "on Booking", and you pay commission on your own brand.
For independent hotels · guesthouses · aparthotels
Every night booked through an OTA costs you 15–25% commission — on guests who searched for your hotel by name. We build the direct channel: a landing page that takes bookings, plus Google and Meta ads around it. €2,490 fixed, everything in. Guaranteed in writing: 15 direct booking requests in 60 days, or we work free, then refund.
The problem
The room was yours, the breakfast was yours, the housekeeping was yours. The commission wasn't. And it quietly runs 15–25% on every night — including guests who typed your hotel's name into Google.
Leak 1
Type your own hotel into Google: the first result is usually an OTA ad — paid with the margin you gave them. The guest clicks it, books "on Booking", and you pay commission on your own brand.
Leak 2
Lovely photos, a map, "call us for availability". The guest comparing three hotels at 22:10 books wherever two clicks finish the job — and that's the OTA, again. No request flow, no tracking, no direct channel at all.
Leak 3
Google Ads, Meta, rate parity, four languages of guests — each its own craft. Every evening spent learning it is an evening not spent on the house. So it never happens, and the commission keeps running.
The math
Drag the sliders — your numbers, not our slides. And they undercount twice: a direct guest also skips the OTA commission, and a guest you own comes back next season without anyone charging you for the reunion.
the sliders are a toy. the 60-day guarantee below is a contract.
Direct revenue / week€880
Direct revenue / month€3,810
The whole system is €2,490, paid once. At these numbers it's earned back in about {w} weeks.
The offer
✓One price, fixed. €2,490 in the contract, €2,490 on the invoice. Nothing "depends on scope" afterwards.
✓One job. The page exists to turn a search into a direct booking request. It runs beside your website; it doesn't replace it.
✓Plays nicely with your booking engine. We integrate the engine you have — or ship a clean request flow with instant confirmation if you don't.
✓Yours from day one. Domain, page, ad accounts, guest data. Fire us in month two if you like — everything keeps running.
VAVILON
one-time · all-inclusive — or €1,590 upfront + €349/mo (hosting, support, ads monitoring)
NOT ON THIS FOLIO: your ad budget. It goes straight to Google & Meta from accounts you own — we recommend €600–1,200/mo to start.
the page, the accounts, the guests — all stay yours
Three ways to start
Every plan ships the complete system from the folio above. What changes is the payment shape — and whether your hotel gets its own app on guests' phones.
Plan 01 · One-time
Everything on the folio above
30 days of support & unlimited edits
Full handover — you run it yourself after
60-day performance guarantee in writing
Plan 02 · Split
The same full system, lower entry
We keep hosting, monitoring & optimizing ads
Seasonal campaign updates, monthly report
Same 60-day guarantee in writing
Plan 03 · Premium
Everything in The System, plus:
Your own iOS & Android guest app
In-app booking & pre-arrival upsells — late checkout, breakfast, parking
Push offers for repeat stays: return guests without ad spend
App Store & Google Play publication + updates
All plans: written contract, EU VAT invoice, no lock-in — everything is yours from day one. Your ad budget (€600–1,200/mo is a sane start) goes from your card straight to Google and Meta; it never passes through us. The app subscription covers hosting, maintenance and store updates, and rolls month-to-month after month 12.
No small print
Nobody pays €2,490 to "strengthen the brand". Here is the sentence that goes into your contract, word for word, before any money moves.
Performance guarantee · in your written contract
With an ad budget of €800/month, your first 60 days bring at least 15 qualified direct booking requests. If they don't, we keep working at our own cost, up to 60 further days. Still short of the number? You get 100% of the fee back — and the page stays yours.
The fair-play part: ad budget from €800/mo · you approve each step within 48h · property, target markets and season as fixed at kickoff. What counts as a "qualified request" — a genuine booking request for your property, via the page or the ads — is written down before we start. No grey zone to argue about later.
Your worst case: a finished, working direct channel, plus your money back. Ours: months of unpaid work. We built it lopsided on purpose — it forces us to turn down hotels we can't fill.
Hospitality is different
Direct channel
We embed the booking engine you already pay for — or, if you don't have one, ship a clean request flow with instant confirmation and a deposit link. Either way the guest, the email and the payment relationship are yours.
Four markets
English, German, French and Polish pages written by native speakers — not run through a translator. A German guest reading fluent German trusts the house before arriving. Trust books rooms.
Reputation
A quiet post-stay flow asks happy guests for a public review while the stay is still warm. Ratings climb, the page shows them, and the next guest needs less convincing. The loop feeds itself.
How it works
Days 1–2
Property, seasons, target markets, competitors. We fix the offer, the guarantee terms and — in writing — what counts as a qualified booking request.
Days 3–10
Design, native copy in four languages, booking-engine integration or request flow, consent-clean tracking. You sign off each step within 48 hours.
Days 11–14
Campaigns go live from accounts registered to you — brand protection first, so OTAs stop outbidding you on your own name. Alerts hit your phone and the front desk.
Day 15 → 60
Weekly passes over keywords, creatives and the page itself — until the guaranteed number is on the board, and then past it.
A note from the founder
Reasonable suspicion. Agencies quote €5,000–8,000 for this scope, so our price reads like a catch. It isn't. It's the boring economics of repetition.
We build one system, for one kind of client. No webshops, no rebrandings, no "digital strategy" decks. After a few dozen of the same direct-booking machine, discovery, experiments and dead ends fall out of the bill — yours and ours. You pay for execution, and execution is fast.
The guarantee does the quality control. If the requests don't come, we work free and then pay you back — which cures any temptation to take a hotel we can't fill, or to ship the job at 80%.
Questions
No — and that's in your interest. €2,490 covers the page, the setup and the first month of management. Ad money goes from your card straight to Google and Meta; you see every euro in your own account. For a hotel, €600–1,200/mo is a sane start — brand protection alone is often cheap and pays immediately.
A genuine booking or availability request for your property — through the page's booking flow, form, or the ads. The exact wording goes into the contract before we start. Whether a request becomes a confirmed stay depends on rates and availability at your desk — the guarantee counts requests, because that's the part we can answer for together.
Yes. We embed the engine you already use, so availability and rates stay in sync with your channel manager — no double bookings, no parity headaches. No engine? We ship a clean request flow with instant confirmation, and you confirm availability by hand until you want an engine.
No — keep them. OTAs are an expensive billboard, and a billboard has its uses. The goal is share, not war: every point of occupancy that moves from OTA to direct is 15–25% of that revenue back in the house. Most of our hotels keep OTAs on and simply stop depending on them.
Two roads. Stay on care at €349/mo: hosting, monitoring, seasonal campaign updates, small edits whenever you need them. Or take the keys and run it yourself — we hand over accounts, access and docs properly. No lock-in, no exit fee. The ad budget goes direct to the platforms either way.
A guest app under your hotel's name, iOS and Android: in-app booking, pre-arrival upsells (late checkout, breakfast, parking, transfers), push offers that bring past guests back without ad spend. We publish to both stores and keep it updated. Two ways to pay: €6,990 once, or €3,990 + €399/mo — 12 months minimum, then monthly.
Free audit
Name and city are enough to start. Within a day you get a short punch list: who's bidding on your brand, what your site does with a guest, where commission is draining. The list is yours to keep, even if we never speak again.
Telegram @VavilonCloud
Email vaviloncompany@inbox.ru
⏚ we take 3 hotels a month. the current month goes first-come.